The 2018 Message of Pope Francis for Lent is titled "Because of the increase of iniquity, the love of many will grow cold" (Matthew 24:12). In his message, the Holy Father invites the entire Church to experience this time of grace anew, with joy and in truth. "Above all, I urge the members of the Church to take up the Lenten journey with enthusiasm, sustained by almsgiving, fasting and prayer. If, at times, the flame of charity seems to die in our own hearts, know that this is never the case in the heart of God! He constantly gives us a chance to begin loving anew."